var phoenica = {
src: '/bbw_global/swf/Phoenica_sifr.swf'
};

// You probably want to switch this on, but read <http://wiki.novemberborn.net/sifr3/DetectingCSSLoad> first.
sIFR.useStyleCheck = true;
sIFR.fromLocal = true;
sIFR.activate(phoenica);

sIFR.replace(phoenica, {selector: 'H1',css: ['.sIFR-root { color:#675c53;font-size:30px;}'],wmode: 'transparent'});